AI Is Here. But It’s Not Your Marketing Team. ChatGPT is fast. It’s helpful. But can it replace your strategy team, content lead, designer, and copywriter? Short answer: No. Better answer: It’s a tool — not the team. Let’s break down what ChatGPT can do for your marketing… and where it absolutely can’t. What ChatGPT
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Cheap Marketing Sounds Good — Until It Costs You We’ve all seen the ads: “Full digital marketing — $150/month!” “SEO + Social Media + Ads — One price. Done.” Sounds tempting, right? But here’s the truth: cheap marketing isn’t marketing — it’s decoration. And if you’re serious about growth, shortcuts will cost you more in
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Why Retargeting Still Matters in 2025 Over 95% of users don’t convert on their first visit. That’s not a failure — it’s just normal behavior. People compare, hesitate, switch tabs, get distracted. The real mistake? Not bringing them back. That’s where retargeting comes in — and in 2025, it’s smarter, faster, and more personalized than
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The main important points to always keep in mind while advertising is to define the audience we are targeting. Always target your audience with a clear purpose, and develop the type of content that will achieve our purpose and interest our target audience. Why (where) do brands struggle? It is our duty as marketing experts
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Investing in digital marketing agencies in Lebanon has become crucially important these days, especially when every company wants a piece of the cake. All business owners are trying to rely entirely on experts for their business/brand exposure and product/service sales. After seeing the value that a digital marketing agency in Lebanon is going to put in
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Seeing the fact that social media, in the present day, has around 4.2 billion users and more than 80% of active users responds to creative ads, a business can gain a huge potential to maximize profits and enormous branding. Today, almost every successful marketer and aspirant business understands the significance of social media management as
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